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All terms in this list:

charisma: Personal charm or magnetism

integrity: Steadfast adherence to a strict moral or ethical code.

motivation: Willingness of action esp. in behavior

perseverance: continuing in a course of action without regard to discouragement, opposition or previous failure

self-discipline: Control of oneself, willpower.

talent: A desire or inclination for something.

CEO: chief executive officer

household name: A brand name that is well known to the great majority of households.

number one priority: the most important thing

profit: Total income or cash flow minus expenditures. The money or other benefit a non-governmental organization or individual receives in exchange for products and services sold at an advertised price.

search engine: an application that searches for, and retrieves, data based on some criteria, especially one that searches the Internet for documents containing specified words

slogan: A distinctive phrase of a person or group of people.

evil: Morally corrupt.

fool: A person with poor judgment or little intelligence.

polo: A ball game where two teams of players on horseback use long-handled mallets to propel the ball along the ground and into their opponent's goal.

prince: Son or male-line grandson of a reigning prince, king, queen, emperor, or empress, or another type of monarch.

princess: The daughter of a king, queen, emperor, empress, prince, or another princess.

root: the main part of a problem

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